Annual Report

Overview

Annual Reports are a vital piece of communication, especially for financial companies. Aimed at investors, a well-crafted Annual Report shares the state of the company. Financial performance is a critical piece, but only a small part of the picture, so the Annual Report website lets leadership connect with investors on a personal level and comment on how current events affect the moral imperatives that drive a company's decisions. For this client's Annual Report website, I built an animated homepage that seamlessly transitions into subpages. Animated features bring life to statistics and story content. Embedded videos allow leaders to tell their own stories.

Details